Build data-driven marketing campaigns and know that they’re working.

At Mar-Dat, we deliver the data, processes, and people you need to pursue effective marketing campaigns and communicate your success across the organization.

Capture the full value of your marketing-IT stack

Our suite of services helps organizations around the world use marketing data to its greatest potential.

  • Marketing and IT integration

    Unification of marketing and technology ecosystems and seamless integration with the company enterprise

  • Security and compliance

    Data security and compliance with GDPR and CCPA standards, plus data safety and maintenance planning

  • Best practices implementation

    Creation of a marketing roadmap and steering committee to ensure best practices through methodology

  • Internal and external communications

    Messaging tailored to a range of audiences, including senior executives, management, IT, marketing, and sales

  • Partner and vendor evaluations

    Technology stack review, unified roadmap and analytics recommendations across vendors, RFP and milestone creation for vendors and partners

  • Metrics-driven business reviews

    Periodic business reviews that provide a transparent understanding of campaign performance and analytics

Make marketing more effective

Ensure all of your campaigns deliver results with actionable, repeatable, well-managed data.

We helped these companies take control of their data


Transform your data ecosystem

Pursue global, data-driven marketing campaigns with the metrics, teams, and processes you need for maximum impact.